Beer Geeks need to let the whole shamming of Beer Slushies subside.
I totally get the shaming, but, slushed beers are delicious. I hate saying that, but dammit, they are.
Three big reasons I like it:
They keep money flowing in craft beer.
Big Beer can do nothing. There is no counter. You think Texas Roadhouse is going to get a Bud Light Slush machine? Actually they might. I should shut up. Shit, I’d be surprised if there ISN’T a beer slush machince the next time I go to Texas Roadhouse or whatever.
Sometimes your significant other might not be all that into beer like you so it’s hard to get them to come down to the taproom with you. But if there is a beer slush available, might be a little easier to convince them.
Aren’t breweries using beer they are having problems selling to blend into slushies?
Yeah, they probably are in many cases. What, are you a Beer Slush Snob now? Cool. Demand better from your slushes. Otherwise, what does it matter? Just drink it or don’t. Hell, it’s more interesting than a simple Lager, that brewers seem to love so much. Yeah I said it.
How does one get a commercial beer slush machince?
I quickly found this website (not affiliated, just telling you about it) and they have all the machines. Maybe not so practical for a home brewer but kinda reasonable for a brewery taproom. I imagine you could make your money back in a couple of busy weekends and then it’s slushy profits forever!
Don’t ask me how to make one though. I guess you dump a bunch of sugar in with your sour IPA you can’t get rid of and then start counting all that slush monies.
If you want to go hipster with your slushies, check out what this bar in New York does:
While it may be the Summer trend for beer in 2019, I think they will be sticking around. In fact, I think slushies will be just as big in 2020, if not bigger.
Just know that if I start seeing them pop up in Chili’s, the trend is about to be over.
So I assume if you’re ready this weird and nerdy beer blog, you have probably been to a beer venue that has an Untappd Board. If you haven’t seen one, it is an electronic board above the bar, that you can see yourself displayed at the bottom of the board, checking into the beer you’re drinking at the venue.
If there are not many people checking-in while you’re there, you can have your name take up all the check-ins being displayed. You can “Sweep The Board!”
There it is. That’s the term we are calling it. Sweep The Board.
This was birthed on the Perfect Pour podcast, but we have been calling it different things. “Run the board”, “Own the Board”, “Board Sweep”.
I wanted to tighten it up and make a universal term that we can all start using, making it easier to start trending and try and make this become a thing among users of Untappd. Sweep The Board.
Here is what it looks like in real life from famous L.A. Beer Geek, ChewYourBeer:
See how Chew is kind of unsure of what to call it? (Although “Board Control” sounds kinda cool.)
Please feel free to laugh at my nerdness of all this because it probably deserves to be laughed at, but I think starting a beer trend is pretty damn cool so laugh it up, Fuzzball.
Just remember to use #SweepThe Board when you’re done laughing.
Since we’re here and in case ya didn’t know: Untappd User Name: dorktown (or search for Mikey Top Pour).